Staff Reports
I Heart Mac & Cheese, a fast-casual concept specializing in customizable, made-to-order macaroni and cheese bowls, announced its signed a seven-store franchise agreement with Fidelity Enterprises LLC to bring the concept to several cities Texas.
The franchise agreement will bring the brand to San Marcos, Huntsville, Nacogdoches, Corpus Christi, El Paso, McAllen and Brownsville over the next five years.
The first location is expected to open next year with two more to follow every year for the next five years.
The company signed a four-store deal earlier this year to launch the brand in the Lonestar state by bringing new locations to College Station, Waco and Lubbock.
“We are thrilled to continue to grow with Fidelity Enterprises, and it is evident that they share our passion for providing great food and service to family-friendly local communities,” said Stephen Giordanella, I Heart Mac & Cheese CEO and Chairman. “We are confident that guests in these new areas will love our grown-up approach to a classic childhood treat and can’t wait to see our brand continue to expand throughout Texas.”
I Heart Mac & Cheese is well-known for custom, build-your-own macaroni and cheese bowls and grilled cheese sandwiches. Guests select a pasta, bread, quinoa, broccoli or cauliflower base along with seven different proteins, vegetables, and cheeses.
Gluten-free options are also available. Sesame ginger, mango habanero, buffalo, BBQ, and pesto are a few of the delicious dressings and sauces available to mix in or top off each creation.
In addition to customized options, the menu includes specialty chef special items like Baked Chicken Parmesan, Baked Meatball Parmesan, The Cuban, Pepperoni Pizza, and Lobster & White Truffle Mac, among others. Pair your meal with the perfect side of Tomato Soup and finish it with a selection of desserts such as Mini Chocolate Chip Cookies and Marshmallow Treats.
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