Vitality Bowls’ Superfood Craze Coming To San Marcos

Vitality Bowls Kicks Superfood Craze into High Gear in San Marcos. Local Entrepreneur Opens New Café; Serves as Community Hub for Eating Healthy…

Local residents, professionals and students no longer need to struggle with eating healthy when out and about. Vitality Bowls, which specializes in açaí bowls – a thick blend of the Amazon’s antioxidant-rich açaí berry, topped with a variety of superfoods – announced today the opening of its café in San Marcos.

The new franchise location will be the first for Ashley Wright, who plans to open an additional café in the San Antonio area.

“From the first bite I took from an açaí bowl at Vitality Bowls, I knew it was the start of a new journey for me,” said Wright, a National Academy Sports Medicine Fitness Trainer and integrative nutrition counselor with a strong background in the food supply chain. Wright is also a graduate of Texas State University, where she majored in Animal Science-Agriculture. “The incredible taste of the fresh ingredients and the feeling it provides is just an unbeatable combination.”

Slated to open on June 7, the new restaurant will be located at 210 North Edward Gary Street, Unit 112, in The Local San Marcos near Texas State University. This restaurant will be the sixth Vitality Bowls café in Texas, joining the more than 50 locations based nationwide.

Originating in Northern California, Vitality Bowls has solidified itself as America’s superfood café – combining a dynamic café vibe with a unique collection of menu items containing high nutritional values and extraordinary tastes. Vitality Bowls offers an antioxidant-rich menu, with breakfast, lunch and dinner items made to order for each customer.

All açaí bowls and smoothies do not contain ingredient fillers such as ice, frozen yogurt, added sugar or artificial preservatives, giving the purest taste possible.

The menu features the widest variety of unique superfoods, including graviola, acerola, mangosteen, camu camu, spirulina, aronia, moringa, maca, bee pollen and more.

Guests can choose from a variety of delectable options, such as the Green Bowl (with organic graviola, spirulina and hemp seeds), the Dragon Bowl (featuring organic pitaya, coconut milk and bananas) and their signature Vitality Bowl (with organic açaí, strawberries and honey).

Plus, fresh juices, smoothies, soups, panini and salads are available in each café. Guests can also enjoy organic cold brew nitrogen-poured coffee and organic kombucha on-tap. 

“Simply put, we created Vitality Bowls to be a place where health-conscious individuals can go for a nutritional meal and enjoy a huge assortment of superfoods not typically found elsewhere,” said Tara Gilad, founder and owner of Vitality Bowls. “We believe that healthy food can be an option for fast casual food and we are excited to have Ashley on board with this. We look forward to seeing Ashley grow her business in San Marcos and sharing the Vitality Bowls message with the community.”

Since launching in 2011, the brand has ignited significant growth. In 2014, the concept began franchising and now has more than 100 locations open and in development across the country.

Vitality Bowls, since franchising, began in 2014, the brand has seen significant growth with more than 100 cafes open and in development.