This year consumers will spend $1.93 Billion (Billion gets a big B) on candy for the Christmas holiday season.
This year consumers will spend $1.93 Billion (Billion gets a big B) on candy for the Christmas holiday season. Seriously?! For Christmas? Yup. It’s true. Just make sure you’re stuffing those stockings and gift boxes with the right candy. We know what it’s like to give the wrong gift. So here is a map of the most popular Christmas candy in each state.
It may not seem like a huge sweets holiday, but the Christmas candy season really is. Think about all the baking and decorating and making fun crafts with kids that happens in the weeks leading up to Christmas.
How many candy canes will you hang from your tree? Do you decorate snowman cookies with sprinkles and peppermint candy? Well, a lot of people do, ok. 🙂
And it all adds up.
We spoke with the National Confectionery Association, and they estimate that holiday candy sales will be $1.93 Billion this year. That’s for the 8 weeks leading up to Christmas – because holiday shopping, as we know starts that early. That’s a 2% increase over last year, which the NCA attributes to improved economic conditions and extra time. There’s one more day between Black Friday and Christmas. Thanksgiving is on the early side this year.
The National Retail Federation projects that the average consumer will spend $110 on candy and food, which is twice as much as they’ll spend on decorations.
So which candy do people like the most? It varies by state.
As a distinguished online bulk candy store, we took a great big survey of over 50,000 CandyStore.com customers to find that out. We also checked in with our friendly major candy manufacturers and distributors to be sure our survey corresponded with their seasonal observations.
You might be surprised by the results, illustrated above in the interactive candy map and below in the pretty, but non-interactive infographic. Both are embeddable if you’d like to share.
So, which Christmas holiday candy does your state loves the most? Let us know what you think in the comments below.
Don’t mess with Texas. That slogan actually started as a anti-littering campaign. I guess they overshot a little, because it’s now pretty much the slogan of the state of Texas. So Texans, be sure not to litter when you unwrap and load-up your Pez dispensers this holiday season. Skittles and candy canes also have wrappers that residents of Texas will no doubt diligently dispose of in the proper receptacle.
To see the full list for every state, check out the full article at candystore.com.